Hope the ESPN executives are listening, and listening good, because Mack Brown and the fine folks at the University of Texas have had enough of ESPN's unfair requests for original content to air on The Longhorn Network.
Texas would merely prefer to take the $300 million from ESPN/Disney and the network giant politely just leave them alone.
On Monday afternoon, Texas football coach Mack Brown had the brass stuff to tell the AP that his program is "a little overexposed." Mack Brown said that Texas football is overexposed.
Let that sink in - Mack Brown said that Texas football is overexposed.
Do not think for a moment that several members of the media, and other coaches, are not enjoying this complaint a great deal. The network that Big 12 commissioner/UT AD DeLoss Dodds fought so hard to protect, and played such a huge role in Texas A&M's decision flee to the SEC, not to mention all but cost Dan Beebe his gig, is now an unfortunate headache.
Brown is tiring of the many needs the network requires to fill the 24/7 station, and he has expressed concern that anyone can watch the increased access that could give an advantage to an opposing team.
"It's a true advantage (for opponents)," Brown said. "They can watch our attitude, they can watch our coaches."
Yes, yes ... that's why Oklahoma rolled you out of the Cotton Bowl. And why Baylor went for 50 on you in Austin. It was because the other teams could see your team's attitude, watch Manny Diaz dial up that Longhorn defense, and study the no tackling techniques employed in Austin.
What were Brown and UT expecting when they agreed to a 20-year deal with ESPN for $300 million - all softball all the time? The only way this network was going to be sold to more cable carriers was increased access to a football team that wins a lot. Softball and women's soccer isn't going to cut it.
Mack is as PR and politically savvy as any coach in recent memory and he would be better served to take this money, and to shut it when it comes to this network.
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