Gotta love Texas A&M this season for representing the great state of Texas so well. Same for A&M freshman quarterback Johnny Manziel. Now the Aggies are unleashing a big-time campaign for Johnny Football as a Heisman trophy candidate; click here for the official website. Scroll down for the official video.
Here is the great part: A Heisman campaign relies heavily, if not almost exclusively, on media attention to promote the player. The catch? Texas A&M head coach Kevin Sumlin has not allowed his meal ticket to talk to the media this season.
Texas A&M is lobbying the media to hype its chosen one for the Heisman, but won't allow a reporter to talk to him to tell his story? That sounds right.
I emailed Texas A&M media relations director Alan Cannon if there are plans to amend this policy regarding Manziel. Cannon's response was that Sumlin said Manziel would be available "Soon". Don't blame Alan. Alan is good people. Not saying Sumlin isn't. Just saying the policy is stupid.
If you can train a quarterback to defeat Alabama how hard is it to train the same kid to say, "I owe it all to my teammates, my offensive line, these Nike cleats, my receivers, and the sorority girls lined up outside of my apartment door"?
Sumlin has a rule, as do a lot of coaches, that freshmen aren't allowed to talk to the media. It's usually some BS about earning the right, blah blah blah. That same freshman can suit up in front of 90,000 and get his brains kicked in every Saturday, but talk to some dork holding a microphone? Let's just slow down.
While they're at it - A&M also has no problem using this kid to sell Texas A&M No. 2 jerseys far and wide, and is aiding the Manziel family in trademarking the "Johnny Football" nickname.
If A&M wants the increased media exposure to help promote this kid, which he has earned, for the Heisman it has to deal with the headaches and hassles of the many media requests that will come.
Fans don't care about the media. They just want to see their team win, for the media not to criticize their winning team. I do.
The Aggies and Johnny Football are a great story, maybe the best in college football this season. He deserves to be invited to New York City for the Heisman ceremony. But if A&M wants to promote their guy to the adoring media, be fair and let the kid talk.
@MacEngelProf
tengel@star-telegram.com
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