One year after stunning critics and Vegas oddsmakers by winning "Best Blog" in the Texas Associated Press Managing Editors awards, this same blog was shutout. Nothing. Not even a "Participation Badge."
The success went to my head, and slowly this blog became a VH1 Behind the Music: on the outside everything looked fine, but inside it was a ticking time bomb.
The Big Mac Blog is now the Dallas Cowboys of sports blogs - it was great once, but now relies on pictures of pretty girls and other shameless gimmicks in the hope that you will continue to return.
The Dallas Morning News' "DMN Opinion Blog" took home the coveted prize. Second place went to the Austin American-Statesman "McDonalds to Chocolate" and in third place was "SciGuy" by the Houston Chronicle.
According to multiple sources, the complaints about this blog included, "His picture is 'Hard on the human eye'". Another judge said, "Reading this makes me hate life." While another wrote, "What did I do to deserve this?"
The Big Mac Blog now drinks from a vat of Devastation, and she is a bitter taste indeed.
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